WebSep 3, 2024 · Setting up a Discovery Campaign in Google Ads is pretty intuitive, and Google does most of the heavy lifting. In fact, you’ll just add your images, copy, and a daily … WebJan 27, 2024 · Discovery campaigns give you the ability to run advertisements in Google feeds, specifically Gmail, YouTube, and Google Discover. According to Google, you can reach up to 2.9 billion people, so there’s no shortage of ad inventory. The advertisements are meant to be similar to native ads, so they are visually appealing and inspiring.
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WebMay 17, 2024 · 2. Machine learning plays a key role in Discovery ads. When advertisers go to set up Discovery ads, they’ll enter one landing page URL, at least one image, a logo, and up to five headlines and five descriptions. Here’s a snapshot of what that setup will look like. WebSet Up Single-Image Ad If you’re using a single-image ad like many of the examples featured above, you’ll want to go to your discovery ad and click “Ads and Extensions” from the left … WebMar 20, 2024 · When you activate a Discovery campaign, you enable your brand or business to expand its reach to larger audiences and achieve performance goals. According to Google, here are a few of the important benefits you’ll experience with Discovery ads: Reach more of Google with a single ad campaign. Drive engagement with richer, more relevant … dechra\\u0027s hydrolysed hypoallergic wet food